THE BOOK
A book... A program... A philosophy encouraging positive behavior.
The Marketing of You is a program for teens to instill the value of mentoring and supporting others to improve outcomes for all teenagers.
- Hard work is a given!
- Success is earned!
- Opportunity is not equal!
Author Lou Gatti has been mentoring youth and facilitating discussion groups for decades. With a passion to inspire American youth, Lou shares the power of personal character, the importance of developing soft skills, and his process for building confidence and esteem with the physical, emotional, Intellectual, and financial grit needed to empower teenagers to succeed and look forward toward helping future generations achieve their dreams.
Available on Amazon >
WHAT WE DO
Decades of mentoring teens
Get Involved to help teens succeed
Building character for success
The Marketing of You was created by Lou Gatti to keep the American Dream alive among all American teens – instilling the confidence to make good decisions and dodge the negative influences during their impressionable teenage years.
Building character for success
Get Involved to help teens succeed
Building character for success
We instill personal character and develop good decision-making skills through personal growth mentoring and positive motivation practices to help teens and their parents communicate and better manage the pressures and chaos of youth.
Helping teens, parents & mentors
Get Involved to help teens succeed
Get Involved to help teens succeed
We help teens and their parents recognize the importance of building a foundation of personal character, soft skills, and "grit" to manage life's chaos and empower good decisions. The book is also a practical guide for educators, mentors, and coaches.
Get Involved to help teens succeed
Get Involved to help teens succeed
Get Involved to help teens succeed
Being a teenager is hard! Parenting a teenager is also hard. You can help! Get involved and be a positive role model of character, work ethic, discipline, and good decision-making. The Marketing of You is your guide to help improve outcomes for teens.
Transform Your Life with The Marketing Of You
Career Coaching
Are you feeling stuck in your career? Do you want to find a job that you love? My career coaching services can help you identify your strengths and passions and find a fulfilling career path.
Relationship Coaching
Are you struggling to communicate with your partner or find a healthy work-life balance? My relationship coaching services can help you improve your communication skills and find the balance you need to build a strong and healthy relationship.
Self-Care Coaching
Are you neglecting your own needs and feeling burnt out? My self-care coaching services can help you prioritize self-care and develop a sustainable self-care routine that works for you.
Mindset Coaching
Do you struggle with negative self-talk or limiting beliefs that hold you back from reaching your full potential? My mindset coaching services can help you identify and shift your limiting beliefs and develop a growth mindset.
Fitness Coaching
Are you struggling to maintain a healthy lifestyle or reach your fitness goals? My fitness coaching services can help you develop a sustainable fitness routine and build healthy habits that stick.
Stress Management Coaching
Are you feeling overwhelmed by stress and struggling to manage it effectively? My stress management coaching services can help you develop coping strategies and build resilience to stress.
WHAT WE'RE WATCHING & READING
Be True to Yourself
Dr. Brené Brown is a researcher professor at the University of Houston, Graduate College of Social Work, where she has spent the past ten years studying a concept that she calls Wholeheartedness, posing the questions: How do we engage in our lives from a place of authenticity and worthiness? How do we cultivate the courage, compassion, and connection that we need to embrace our imperfections and to recognize that we are enough -- that we are worthy of love, belonging and joy?
Grit: The power of passion and perseverance
Leaving a high-flying job in consulting, Angela Lee Duckworth took a job teaching math to seventh graders in a New York public school. She quickly realized that IQ wasn't the only thing separating the successful students from those who struggled. Here, she explains her theory of "grit" as a predictor of success.
